Subscrib

Log In

Our editors' favorite viral TikTok beauty products

Our editors' favorite viral TikTok beauty products

TikTok is a treasure trove of amazing makeup, skin care and hair care recommendations that promise to level up your routine — and we’re not immune to the influence of a viral find. We’ve tried a number of viral beauty products, and we’re sharing the top picks that have lived up to the hype.

The Best TikTok Beauty Products That Are Actually Worth It

32 Best TikTok Beauty Products of 2024, Tested by Editors

10 viral TikTok beauty products to buy: Rare Beauty, E.L.F. and more

39 Best Beauty Products of 2023: Recommended by Allure Editors

34 Best Viral TikTok Beauty Product Gifts of 2024

10 Viral TikTok Beauty Products You Should Actually Buy, According

These TikTok-Viral Beauty Products Are All Included In Sephora's

Competitiv I'm a pro cleaner and I'd never buy these viral

35 viral products our editors have tried & love

10 Viral Makeup Products That Are Actually Worth the Hype

11 beauty products that went viral on TikTok in 2022

I've Tried Hundreds of Viral Items—These TikTok Products Are Worth It